STORY
OUR MISSION
At Strider, we love riding bikes,
and we love inspiring kids to ride
Our mission is to build lightweight, efficient, all-terrain bikes that develop two-wheeled balance, coordination, and confidence in children.
Our
Philosophy
Strider builds quality products focused on proper fit and function for the rider.
Strider believes in the importance of a strong brand identity.
Strider supports distribution channels committed to educating customers.
Strider serves customers with an empathetic, just, and generous heart.
Our Values
- Strider values a family-friendly workplace where the workdays fly by and the work itself feels like a grand adventure.
- Strider values passionate people who believe their efforts will change the world for the better.
OUR VISION
Strider will be the #1 global brand that teaches kids to ride and inspires a lifelong love of riding.
Our Story
Strider was established in 2007 in South Dakota USA, and the world has changed a lot since then.